Web designing is the process of creating websites. All the aspects like web content, the way it looks and function are determined by the Web designing. It has a direct impact on conversion. Hence an effective design can lead to big lifts in conversion.
Website elements should be planned in such a manner so that yields high levels of accessibility and usability.
Some of the web design platforms claimed to be so easy that even a non-technical person can design attractive websites. However, we are sure that you don’t want to be the one whose website designs look like everyone else’s. With businesses researching for professional web designers, you shouldn’t take risks of designing a poor website that has devastating consequences.
As a leading, Web Design Company In Chennai, In this article we will help you with some of the tips that make your site put far ahead of competition.
Best Practices For Effective Web Design
Know Your Audience
If you are planning to launch a website, you should have an idea of what your audience needs. You have to develop a clear picture of their needs that will bring people to your website. Every web page of your site needs to be designed with a defined goal and has to fulfil the specific needs of the users in the most effective way possible.
Call to Action Buttons
Call to action in Web designing is a term used for the aspect that asks for an action from the user. The most popular call to action buttons comes in the form of clickables which perform actions like ‘Buy now’ or lead to the page with additional information like ‘ Learn more’. These buttons maximize the returns of your website. In order to make the Call to action buttons more effective, web designing companies Chennai place them in key spots around your website.
Image Optimization
Not scaled and uncompressed images have a large impact on the page load speed and frustrate the users to download unnecessary data. If this happens for more than one image on a website, this could end up in a slower performing webpage. This ultimately leads to a negative impression on your website reputation.
- Resizing the image resolution is the foremost step towards optimization.
- When dealing with images, try to make the perfect balance between file size and resolution. Huge file sizes can damage the use experience.
- Your web page design can look better if you hire a Chennai web design company who follows consistency in the size of images and styles throughout the website.
Responsive Website Design
Responsive Web designing means designing the web pages which are compatible with multiple devices and platforms. Recent study shows that 80% of internet users have smartphones. Hence it is important to create better experiences for users on mobile devices.
When designing a web page you have to consider the ‘Mobile first ‘approach. Note down all the content categories and prioritize the ranking. Then lay them out in the smallest viewport first and add elements as needed when you move to larger view screens like tablet or desktop.
Scalable Navigation
Navigation is one among the challenging elements of a websites designing company. You have to maintain a consistent navigation experience across web browsers or mobile devices. When the users navigate through your website they should feel easy and should know where they are on your websites. Navigation aspect should act as a map, directing your user through the website based on their interest. Make sure all navigation hyperlinks work properly and are not broken.
Secure website
Every website has the possibility of falling prey to vulnerable threats and malware attacks. An unsecured website is not a compromising one since it involves the stealing of customer data. To be a leading designer of a Web Design Company In Chennai here is what you need to do to improve the website security.
- Using HTTPS protocol should be the top of your priority list.
- Any software that is used in a website should be updated regularly and has to be up to date. This is because every update on software comes with security improvements.
- The best website security is always armed with secured passwords. The backend of websites should be password protected.
Well Organized Content
Your website content must be carefully designed so that it gives appropriate weight age for the targeted keywords. Web users don’t read articles thoroughly and they have very short attention. Therefore keep content as concise as possible. A few points to considered by web designing companies Chennai that influence easy reading and for effective content are:
High quality and original content Grammar and sentence formation Use headings and subheadings Consider the length of the content and place optimized images in needed places to support the message. Remove unnecessary information Use easy-to-understand, , common shorter words Consistent use of fonts, colours, font sizes and hyperlink colours Content accessible with minimal clicks. Decide on which content is required based on user interest and how to be presented and get guidance from experts of Chennai web Design Company.
Typography
An important area where some extra design attention can go a long way is website typography. Every font has a personality and your choice of fonts should be influenced by your audience. Keep lines in a consistent length so that it enables readers to move on with less effort.
Important points to consider in Typography
Some font types may work fine at larger or even medium sizes, but may lack clarity when they are sized down too small. This will impact on readability of users. If you want to use a certain font with thin letters, ensure with your Web Design Company In Chennai that it is readable even in the smallest size else consider a different font for those smallest sizes. 16pt body type is default for most browsers and is good for all screen sizes. Make headings clearly, at least 1.6 times as large as the text they support. Comprise sufficient contrast on your entire website, including the text versus the background colour.
Good Overall Functionality
Functionality means ensuring all internal and external hyperlinks work and without any JavaScript errors. And also depends on how the website functions across all browsers. It also should work perfectly on older and current versions of browsers. Web designing should be a breeze for the users when they move around the website and they have to find exactly what they are looking for. Building website pages considering the end user in mind and combining the best website design practice is the best way to go for best web designing companies india.
Web page speed
Every user who accesses the websites will always be in a hurry expecting the websites to load quickly. Hence designing a website that loads as fast as possible should be of utmost importance to the web designers.
- Using compressed images, scaling them and decreasing the number of images would be great for fast websites.
- A website design with animations and styles may look impressive, but the code it entails makes the website slower. Hence pay care to simple designs and let the website be lighter.
- Making use of Google’s Accelerated Mobile Pages (AMP) on web pages through web designing companies Chennai make websites look great and also let you load up fast regardless of device.
Web designing is a creative and ever changing industry that always welcomes innovative ideas and best practices. For designers it is very important to understand what makes good web designs. To be honest, visitors will immediately exit the website if they find it boring, complicated or difficult to navigate, without any second thought. So you should ensure that you leave no essential steps left out in creating great user experiences.
There are more elements involved in building the best website designs. Here we have discussed some important of those, however, don’t be discouraged and expect to get all in one sitting. Hiring the best Web Design Company In Chennai who have expertise in the field is the safest route to great websites. Looking for the perfect designer for your website?
