In this fast evolving digital landscape it is must to reach all segments of customers. Today’s life goes on Digital Space and without that our life will be tougher. From individual to professionals and entrepreneurs everyone will have all-time access with mobiles. Many business communications and customer support nowadays happening in WhatsApp. It’s all Just for ease of communication.
When your website is not easily accessible from Mobile and Tablet devices, there you are missing to create first impression and losing your chance to a competitor who has a mobile friendly website design. This is a hidden fact that most of big companies fails to give attention on it. They don’t know that they lose future customers without their knowledge.
Making your business website mobile-friendly is an absolute must these days. As the mobile web entrance is on the rise, setting up your website with mobile friendly features enables you to gain an upper hand over the competition.
Here we, the leading web designing company in Chennai have provided with you some of the key points for why your businesses must have a mobile optimized website and how can make your website mobile friendly.
Benefits of a mobile friendly website
Today you cannot expect all the users to be in front of desktops or laptops. They access the websites on the go from their mobile devices. If your customer is not provided with easy visibility and navigation they may make a move to other competitors. This does not mean that you ignore those customers who still utilize desktops, but this is must to make your website compatible for your customer base and new prospects.
Though you have an existing website which non-mobile friendly don’t worry. Professional website designers in Chennai are best practiced to make it mobile friendly without affecting the appearance of your existing website.
Goes with Trend and Builds credibility:
Just imagine in a Movie that a hero or heroine looks not fit for that role on look-wise or acting-wise. You will not be ready to watch that movie and leaving with negative comments on the one who is responsible for that. We everyone looks for trendy practice in our lifestyle nowadays.
In the same way, your older version website was good when there were a very few number of websites and fewer technologies in use. But we are in today and here businesses use technologies to delight their customers and retain them from competition. Mobile responsive website is a basic honor you have to do for your customer.
Though web designing companies in chennai build responsive websites, you have to be sure on getting the important features done.
Regardless of whether you are a vender or customer, with a mobile-friendly web designing, anyone who tries to visit your website on a mobile device will have a proper experience, and that will urge them to consider you to be a believable asset for data, products and services.
People will observe a site they have an extraordinary experience with – and they will likewise observe a website they have a terrible involvement with.
Makes your customers and prospects reach you simply:
Best web Design Company in Chennai can offer you customer friendly options for mobile websites. Your customer needs not to type your number in keypad and dial. They can call you by a single touch on your number displayed in website from mobile. Or they can message to your Business Whatapp and start a live chat about your service/products. No need to have a live chat option by paying extra for chat services which costs monthly/yearly charges which is not affordable for many start ups.
Avoid ignorance from Google listing:
Google rewards a higher ranking in mobile search results if your website is mobile friendly. Making your website mobile-friendly automatically opens your customer base up to anyone performing a mobile search. And customers need not to hunt for your website or type URL to find it – they can just perform a search to find you quickly and easily. Reputation is everything, and most businesses cannot afford a bad experience to people.
To-do list for having a mobile-friendly website design
First of all, don’t get confused about mobile friendly and Responsive website. Both are same only. Responsive web designing is one that uses fluid, flexible that adjust to the screen that the website is being shown on. This is refined by using CSS media queries and using layouts that react to the screen size and orientation of the device being utilized. Responsive websites display the best layout based on the device being used, making it a fabulous alternative for guaranteeing the mobility of your website.
Browser compatibility
Your website should be compatible for standard browsers such as Internet Explorer, Google Chrome, and Mozilla Firefox & Opera. With this list you can add the Safari also. People who have iPhone, iPad are using safari browsers as inbuilt one.
Customize for Mobile Screen size
Usually web designing companies in Chennai will offer this feature with mobile responsive features. Before hosting your website online, check with the responsive features for different standard mobile devices. Prioritize your content when it displays in mobile view to get higher attention.
Call-to-action
Check this feature is enabled in Desktop and mobile view. In some websites, call-to-action button will be in header and it will not display in mobile view. Ask your web developer to provide this as sticky menu on left or right hand side of screen.
Simple Contact Form
People do not want to spend more time on filling up your lengthy contact form. Make it simple as soon as possible with important fields (Name, Email, Phone number, Requirement). When your users are visiting your website from mobile devices, it will be easy to fill in the form.
Good web hosting
If your website hosting poor with up-time, then your investment on mobile responsive website design will be wasted off. Based on your website traffic and design requirement, get the best web hosting services in Chennai.
Fast Loading
Your website should load in less than 5 seconds to comply the Google’s page speed test. The loading speed is one of the major factors in Conversion Rate. Even though your website is fulfilled with the above discussed requirements, if it fails in fast loading there will be no chance conversion through your website.
For a simple website, normal speed optimization process is enough. But for web applications like eCommerce, matrimonial & job portals its recommended to buy a CDN (Content Delivery Network). The global cloud platform CLOUDFLARE research says, every additional 1 second in load time affects 7% of conversions.
Optimize Meta Title
Make your page title simple and it should reflect the brief of the whole page. So that users will know what the page is about before entering into it. For mobile users this option will be highly helpful.
Sitemap.xml & robots.txt
In previous days, seo companies in Chennai added the two files for websites needed SEO. But nowadays these two are important in an SEO friendly website whether your do SEO for your website or not. Sitemap.xml & robots.txt used to show Google your web page URLs to index. Robots.txt file makes Google crawl your website.
Social Media Sharing
Have a feature of sharing your website content to social media websites in a single click. This will help you reach more audiences in social media and bring them to your website when they click on content you share. This will be most helpful to sharing your blog contents.
Font Size (Medium/Big)
This is very important factor to care for visitor’s easy read. Give a reasonable font size up to 13 or 14 and line space that makes reader go through your website contents easily from line to line. If your visitors are from senior citizens it should be majorly considered.
Secured Web Page for Google Chrome with SSL Certificate
Google is everything for finding anything nowadays. Likewise Google chrome is the highest in browser choice. If your website shows with (Not Secure) in browser, you need to buy a ssl certificate from your web hosting company in Chennai. Once your website is installed with ssl your website will display with https:// and from this you can make sure that it’s done.
Many website owners just ignore this feature without knowing its advantage. Your website may be out-listed by your target audience when your competitor has a secure web page. Your conversion rate also lies there.
Conclusion:
Small, Medium and corporate enterprises – whatever your business is, adopting the trends is very important to be competitive. Businesses which knew about technologies are fast growing on next level to retain customers and get new customers.
If your website is old version type, thought it’s already late but make a move fast to redesign your website to mobile responsive.
Make sure that your website has all the mobile friendly features such as Mobile responsive for all the standard mobile screen sizes with complete browse compatibility.
Your web page should load in 3 seconds to 5 seconds to increase your conversion rate and also with easy call-to-action (Call button, messaging button, live chat and simple contact form).
These days web design companies in chennai offer all web based services under one roof from website development to digital marketing. Submit your enquiry to them with your online marketing and business goal with website. They will take care of you from designing to hosting online.
